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New World Shorecity
- Location
- Auckland
- Year Completed
- 2020
- Photography
- Sam Hartnett
![New World Shorecity - 2](http://images.ctfassets.net/oupun0ub3wee/4wfRa3Pt1cLssNfsCZYM65/bc61add909cfd987ccf3163271a21862/New_World_Shorecity_-_2.jpg?w=2400&q=60&fm=webp)
Project Details
Establishing a fully operational supermarket into an existing retail mall was the challenge presented to the New World Shore City design team. Working within a tenancy that was once a book store introduced constraints not only in regards to the operational and service solutions required but also in regards to how a supermarket should be presented visually to the customer and the larger mall environment. The design needed to cross the line between both a world class grocery retail operation while also providing a quick service food solution that would suit the target customer base associated with the mall consumer.
![New World Shorecity - 3](http://images.ctfassets.net/oupun0ub3wee/3eeQQQjySrki5MqvDGK9hx/77f04add35965a891898fa7c1386ee57/New_World_Shorecity_-_3.jpg?w=2400&q=60&fm=webp)
![New World Shorecity - 5](http://images.ctfassets.net/oupun0ub3wee/5TtenaNSLsIMlVWLmykwz4/f037460c69ed988b9bbfe6959a66ca3f/New_World_Shorecity_-_5.jpg?w=2400&q=60&fm=webp)
![New World Shorecity - 4](http://images.ctfassets.net/oupun0ub3wee/7vmObfL0LyXAPknot3Rucd/42c1bfd8ccbc1b420ed21cd13156620f/New_World_Shorecity_-_4.jpg?w=2400&q=60&fm=webp)